A multidimensional transformative performance with SEAT, an automotive brand recognized for its affiliation and support for art and innovation.
Together with Factory Berlin, Led Pulse’s partner in Germany, they made two presentations taking the format to the limits of flexibility and versatility.
During a single night, the Dragon underwent three physical transformations: Fixed art installation, interactive volumetric screen, and a main stage element during a DJ session.
Berlin Germany / Barcelona Spain
Interactive / Sound reactive / Light installation
3M (H) x 3M (W) x 2M (D)
To achieve these transformations, we used mobile structures specially designed by Paraddax for the Dragon. Thanks to these structures it is possible to move the displays, creating different settings in a matter of minutes and keeping the device fully operational. This allows expanding creativity in the creation and projection of content. This time, the concept of “Split System” has been experimented for the first time. A configuration in which two or more separate but fully synchronized installations are used where the images “flow” between the different sections of the system.