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August 16, 2021

A Dragon volumetric sculpture at Google Cloud HQ's

USER
Google Cloud
Location
Sunnyvale
America
eVENT / VENUE
Google Cloud HQ
Body
DRAGON O
Mind
Prome3
TouchDesigner
Unreal
Soul
A cloud of light

Project DNA

Introduction

Dates
August 16, 2021
LOCATION
Sunnyvale
America
Event / VENUE
Google Cloud HQ
Integrator
Downstream

Google is one of the most important companies in the world and has been the Dragon's gateway to North America.

A permanent Dragon installation takes place at Google Cloud headquarters, a Google department dedicated to the management of tools and cloud data, which is recently placing a strong emphasis on Machine and Deep Learning. This is a precious opportunity to explore the interactivity and data connection that can be synced to volumetric formats at a higher level of intelligence.

People visiting Google Cloud can now experience a moment of awe from this Dragon sculpture that is a permanent addition to Google Cloud headquarters.

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Hardware

The Body of The Dragon

MODEL
DRAGON O
Size / Voxels
5 Modules - 30,000 Voxels - 3.75m²

A minimalist installation made of 5 modules takes place at the reception hall of the Google Cloud building in Sunnyvale.

The rapport with the architectural space has been one of the challenges met. Downstream, the integrator company has been able to make the most out of the space conditions and unique capabilities of the Dragon.

Rigging: Custom-made structure

Software

The Mind Of the Dragon

Software Tools
Prome3
TouchDesigner
Unreal
eXTERNAL tOOLS
TouchScreen
INTEGRATIONS
Touchscreen Interaction

Generative content

A generative content has been designed within the concept of "digital sculpture". The volumes are entirely produced in TouchDesigner, taking advantage of the program's capabilities to produce mutating three-dimensional content according to variable parameters. Being a fixed installation, gradually, the incorporation of DATA is expected to make the mutation of the content more sophisticated and make it more sensitive to the real-time transformation of the information.

SIMON game

As part of the creative proposal, we explored gamifying possibilities at our Shenzhen Laboratory. We turned Google's logo into an interactive SIMON 80's game integrating it given the color coordination between the mythical game and the Google logo. An exploration of vintage concepts, linked to the edges of current technology. As an artistic piece, it is a way of representing the historical journey of digital technology, its ramifications, and the way it has been and continues to be assimilated by the public.

Content

The Soul of The Dragon

CONTENT
Narrative
SOUL
A cloud of light
PERFORMER
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ENVIRONMENT
Architecture
DIRECTOR
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EXHIBITION
Permanent

The google cloud building receives a daily flux of the most important personalities of the computing world. It is an understated, elegant yet playful setting; a vision of the ideal future we can work towards.

In the central hall stands this elegant sculpture that reflects the innovative spirit of the brand. The volumetric forms are transformed into the aesthetic matrix of voxels, reminding us of the human capacity to transform reality.

Just as nature transforms a cloud into water, snow, or solid ice. Likewise, we learned that a dream, a cloud, can become something solid and tremendously real.