November 7, 2022

EY -Ernst & Young

A brightful sculpture of 324.000 independent lights suspended 5 meters above the floor.

USER
EY - Ernst & Young
Location
Palm Springs, USA
America
eVENT / VENUE
JW MARRIOT - Palm Springs, USA
Body
DRAGON O²
Mind
Cinema 4D
Resolume
Prome3
Soul
A futuristic dream in the desert

Project DNA

Introduction

Dates
November 7, 2022
November 13, 2022
LOCATION
Palm Springs, USA
America
Event / VENUE
JW MARRIOT - Palm Springs, USA
Integrator
LMG

One of the most important entrepreneurs' conventions in the USA embraced the Dragon as a symbol of boldness and daring spirit, The lobby of Palm Desert Marriott Hotel received 54 modules of DragonO2. A temporary and breathtaking piece of digital art.

Why not?

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Hardware

The Body of The Dragon

MODEL
DRAGON O²
Size / Voxels
54 modules / 324.000 voxels

A record and historical compression of LED Neurons. 324.00 particles of light in a structure of 4,5 meters wide X 3 meters deep X 3 meters high rigged over the main lobby of the hotel. 54 modules and a total weight of 1500 Kilos. A challenge. an incredible technical achievement thanks to the coordination of LMG as the integrator.

Software

The Mind Of the Dragon

Software Tools
Cinema 4D
Resolume
Prome3
eXTERNAL tOOLS
INTEGRATIONS

The content adaptation consisted in a process that involved Cinema4D as 3D creation tool and PROME3 as the DMF render engine. All the playlist was programmed in Resolume in an organic and generative way during the 5 days of the exhibition.

Content

The Soul of The Dragon

CONTENT
Narrative
SOUL
A futuristic dream in the desert
PERFORMER
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ENVIRONMENT
Architecture
Corporate
DIRECTOR
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EXHIBITION
Temporary

The content kept the equilibrium in between elegant branding and artistic curation. A selection of volumetric art was curated by the creative team of EY and the LedPulse collective. Volumetric expressions of the impossible, Gigantic holograms of the Liberty statue and multidimensional brand expressions shared space in the digital sculpture installed in JW Marriott. Visible from every angle.